# User Groups

1. One group will demand to earn more $LiV but are unable to attend events organised by the company to level up. Instead they can  buy a higher level dNFT avatar from others that will provide them with a more lucrative earning rate. 
2. The second group of extensive users can participate  with Free Level 0 dNFT, and aggressively attend various activities hosted by our diverse partnered brands to level up the dNFT and trade it with audiences who prefer an  easier route to earn more $LiV.